At Telenav and Matterport, I served in a hybrid role combining UX design and UX research, applying my PhD in cognitive psychology to create user-centered solutions.
Can Personality Traits Predict How Safe You Drive Survey.
Telenav | 2025
I developed a study to explore whether personality traits such as impulsivity, aggression, and conscientiousness can serve as indicators of driving safety. If correlated, the survey serves as a scalable proxy for safe driving, useful for lead generation and underwriting enrichment.
Optimizing the Online Car Insurance Purchase Flow Usability Test
Telenav | 2025
I tested a prototype of the mobile car insurance purchase flow to identify potential usability issues.
Setting Up Bluetooth to Monitor Driving Usability Test
Telenav | 2025
I conducted an in-person usability study to evaluate the setup process for the Novo car insurance app. Using a pre-release version of the app, I observed how easily participants were able to connect the app to their car via Bluetooth and identified challenges in the setup experience.
Testing What We Build: Dogfooding As A UX Research Practice
Telenav | 2022
At Telenav, I developed UX research protocols for internal self-testing, an early step in the research journey to identify usability issues before product release.
Focus Group Validation of Novo Ride Concept
Telenav | 2022
Investigated how gamification could encourage safer driving and increase user engagement. Conducted a focus group where participants reviewed visual concepts and animated prototypes, providing feedback on the potential effectiveness of the approach.
Secondary Research on the Impact of Rewards on Behavior
Telenav | 2022
Novo Insurance explored ways to increase app engagement by investigating the role of rewards in influencing user behavior. Our research team conducted a broad study of techniques and methods to understand how different types of rewards—both monetary and non-monetary—could drive more frequent app views and sustained usage.